EU accepts Temu’s plan to tackle illegal products
An approved action plan is a compliance milestone. Evidence that the safeguards work is a separate question.

The European Commission accepted Temu’s action plan on 26 October to address failures in assessing the risks of illegal products under the Digital Services Act.
The plan covers five areas: risks specific to Temu; reliable measures of whether safeguards work; limits in content moderation; the role of recommendation systems; and deliberate manipulation by sellers spreading potentially illegal listings.
Acceptance marks a step in the compliance process. It does not demonstrate that illegal products have disappeared or that the proposed safeguards are effective. The Commission’s announcement describes work Temu must carry out, rather than verified improvements in product safety.
For European merchants, the development concerns how a major marketplace assesses and controls risks across its listings. It is not an announcement of new fees or a change to individual sellers’ trading terms.
Our reading: watch for evidence about implementation and effectiveness before treating an approved plan as a solved problem.
Source: European Commission representation in Germany, 26 October 2026. Checked 27 October 2026.